As with many things in life, if you want to get a glimpse into what makes for a truly unique cocktail, you're better off asking someone who makes cocktails for a living. They've put their 10,000 hours in to get good at their craft, and all you have to do to reap the benefits is hear them out. In the interest of discovering what kinds of drinks are on the cutting edge, we reached out to Jordan Hughes, cocktail and spirits author and content creator behind @highproofpreacher…
Read MoreIf you’ve got an Instagram or TikTok account and an interest in cocktails, you’ve likely heard of Jordan Hughes—if not by his given name, then because of the Parmesan espresso martini that he ushered into viral fame in 2023. But well before that briefly inescapable becheesed drink, Hughes was already well known online as the photographer, videographer, and recipe developer behind High-Proof Preacher, the award-winning Instagram account he started in 2017. Hughes brings the enthusiasm and energy…
Read MoreI’ve never actually met Chad in person, but for some reason he feels like an old friend. We connected via Instagram pretty early on, and he’s been a constant source of inspiration for me both in creating cocktails and photography. He’s always down to explain his process and never seems bothered when I message him about a recipe or ask for exact details on an infusion he posted about…
Read MoreIf you have an Instagram account and have any interest in the cocktail and bar world, you’ve seen Jason Yu. He’s been inspiring bar professionals and enthusiasts everywhere via social media, appearing on various influential cocktail feeds and sharing his amazing work through his own account: @jasonfyu. The guy is an incredibility talented and creative bartender, but he’s not one to talk about his own successes. Even in this interview he mentions a huge list of friends and industry peers as his personal inspirations.
Read MoreThe city of Portland, Oregon, has a growing and thriving craft distilling scene. Despite being a recent addition to this flourishing community, Freeland Spirits is a brand that’s already making waves in the industry.
Read MoreI came of age during rise of the "coffeehouse culture" and espresso counters of the 1990s. Starting at age 17, I found my way into barista jobs where I learned about drink quality and coffee preparation techniques. When I turned 21 the microbrew movement was a part of Portland culture, and I fell in love with learning about beer…
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